Why synthetic data
The future of data is synthetic
An estimated $3 trillion of annual economic value is trapped in data. Synthetic data has the power to set it free.
A new approach to data that’s transforming industries
With growing demand for privacy protection and tightening regulations, it’s never been harder or riskier for businesses to access and use the data they hold.
Unlike methods such as data anonymisation and masking, Hazy Synthetic Data creates replica datasets with all the statistical properties and correlations of the source data, without risking privacy.
Data that flows
Faster to use
Hazy synthetic data can move seamlessly through your organisation and be instantly shared with internal teams and external partners without months of data de-risking and sign-off processes.
Data that's useful
Easier to use
Hazy synthetic data plugs straight into your data store, putting high quality data directly into the hands of the teams that need it most.
Data that can be trusted
Safer to use
Hazy synthetic data removes all PII from your source data while protecting its statistical properties, so you never have to choose between quality and privacy – you can have both.
“We’re using Hazy synthetic data to verify different sequences and different assumptions we made around customers using qualitative and quantitative assumptions before, but Hazy allows us to test that on realistic customer data.”
“Our team was impressed with the quality, utility and usability of the generated datasets, as well as the software’s ease of deployment. We are keen to explore the power of a synthetic data platform for other Vodafone teams to access useful synthetic data without privacy concerns.”
“We underestimated the amount of enthusiasm our internal data scientists would have for this. It’s not just a plus for our business and our ability to serve our customers better; it’s a great workforce energising mechanism as well.”
Enterprise partners
Hazy plugs into your tech ecosystem
01
Cloud partners
Hazy integrates with leading infrastructure such as AWS and Azure, so you can easily generate and use synthetic data in the cloud.
02
System integrators
We partner with your existing integrators, or can bring our own, to help bake Hazy’s synthetic data into your tech transformation projects.
03
Tech partners
Hazy pre-integrates into your existing data and technology stack, so you can plug synthetic data into exactly how you work today.
